Gofrugal

How to increase festive season (Diwali & Christmas) sales with POS Software?

Hariharan T — Fri, 17 Oct 2025 16:17:08 +0000

How does the festive season sound to all? Celebration, joy, decorations, special foods, shopping, and grand dresses, it’s all about happiness.But for a business owner, the same season might mean something very different: Stock outs, missed bills, credit amounts, lost sales, returns and exchanges, crowded billing counters or even pilferage. Sounds...

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Holiday(Diwali &Christmas) Staffing Strategies & Scheduling Tips for Indian Retailers

Aishwarya — Fri, 17 Oct 2025 14:49:15 +0000

The festive season brings a wave of shoppers: families hunting for Diwali gifts, last-minute Christmas buyers, and online customers expecting instant delivery. For retailers, these busy days are more than transactions; they’re opportunities to impress. Loyal, motivated staff can turn the holiday rush into seamless service, faster checkouts, and...

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How retailers can use data to increase festive-season sales (Diwali & Christmas)

Keerthana Selvakumar — Thu, 16 Oct 2025 19:11:00 +0000

Festivals in India are about light, love, and togetherness and they are also the most important retail moments of the year. Diwali and Christmas alone can drive up to 30–40% of a retailer’s annual sales, with families shopping for apparel, electronics, sweets, gifts, and décor. But this golden opportunity also comes with high risk. If your...

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How to Prevent Thefts, Frauds & Billing Errors During the Festive Season Rush

Hariharan T — Thu, 16 Oct 2025 16:00:35 +0000

Festive seasons are a golden ticket for businesses to hit their expected annual turnover with high profit margins. Out of all the festivals, the ones that come at the year's end—Thanksgiving, Christmas, and New Year for many countries, and Diwali, Christmas, and New Year for India—bring a business boom but also bring chaos. All the increased...

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Why omnichannel retail wins big during Diwali & Christmas shopping

Keerthana Selvakumar — Thu, 16 Oct 2025 15:43:52 +0000

Festivals in India are moments of light, love, and togetherness, and they are also the biggest retail opportunities of the year. As families light diyas for Diwali or exchange gifts at Christmas, retail sales soar to nearly 40% of the annual total, spanning sweets, apparel, electronics, and lifestyle products.Today’s festive shopper does not stay...

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10 marketing strategies to boost sales during festival season

Aishwarya — Wed, 15 Oct 2025 11:37:27 +0000

Key takeaways:Festivals like Diwali and Christmas bring the biggest sales opportunities for retailers in India.Retailers face challenges like inventory stockouts, supplier delays, and fierce online competition.With the right strategies gift cards, loyalty rewards, festive bundles, and omnichannel engagement—businesses can maximize...

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Diwali preparation checklist for retailers

Venkatraman — Tue, 14 Oct 2025 10:00:00 +0000

Diwali, the season of lights, is one of the important festivals during which consumers increase their spending limit and retailers expand their inventory size. All major retail business sectors witness a surge in demand. As the festive season approaches, there is an especially huge spike in consumer demand for apparel, grocery, fashion jewelry,...

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How retailers and restaurants should implement the new GST rate slabs: A practical step-by-step guide

Venkatraman — Tue, 30 Sep 2025 15:32:01 +0000

The GST Council’s reforms, announced on September 3, 2025, have brought major changes in tax rates, directly impacting pricing, procurement, billing, and compliance for businesses. For business owners, switching between multiple guides to understand these changes can be overwhelming. This blog post acts as a step-by-step guide, summarizing the...

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10 Common Retail Pricing Strategies & How to Choose a Best Pricing Strategy?

Aishwarya — Thu, 11 Sep 2025 15:30:06 +0000

Key takeaways:Retail pricing sets product prices to attract customers and ensure profits, using concepts like markup and margin.Discover how a retail growth strategy helps expand market share and boost revenue by attracting new customers and building loyalty.Effective pricing strategies like cost-plus, competitive, and dynamic pricing help increase...

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Top 10 restaurant trends of 2025: What’s next for the food industry?

Hariharan T — Wed, 19 Mar 2025 12:02:43 +0000

The restaurant industry has always been a reflection of evolving times—shifting tastes, new innovations, and changes in customer expectations. What was once a luxury has now become a necessity, and what was once a trend becomes the norm. From how food is prepared to how it’s served, every year brings fresh innovations that redefine dining. As...

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